Feeds:
Posts
Comments

Posts Tagged ‘lola audu’

One of the most important tools today for business and in many respects life in general, is the ability to be able to be flexible in adjusting to rapid change, much of which is difficult to predict.  Earlier in November, I had the opportunity to broaden the conversation within the real estate industry through a presentation at the national conference for the real estate industry held in Orlando, Florida.  Here are a few snippets from an onsite interview.

 

 

Read Full Post »

From the Grand Rapids Chamber of Commerce announcement of the finalists nominated  for the 2016 EPIC AWARDS:

The EPIC Awards celebrates those businesses and people who are doing great things in the business community by being Entrepreneurial, Progressive, Innovative and Collaborative.

Seven categories of awards recognize businesses and individuals supporting the community, demonstrating growth, finding ways to innovate, and are working with others as mentors and collaborators.

Anticipation builds for the annual EPIC Awards celebration as the field of nominees is narrowed—keeping finalists and attendees on the edge of their seats as the envelops are opened and award recipients are finally announced from the podium during an Oscar-styled reveal at this premier Chamber event.

Audu Real Estate is thankful to be recognized by our peers in the fields of business and industry as an innovator in the arenas of entrepreneurship and excellence in service.  The company was one of three nominees within the Minority Business Category.  Our goal and mission in service for the past 20+ years has been to build relationships through the process of serving the community through the practice of real estate.

Over the years we have had the privilege of helping hundreds of individuals and families locate spaces which they now call home.  The best reward is the celebration we experience with our clients when they find a community they can embrace and which loves them back.  It’s a sacred honor to be a small part of that process.

epic-awards-chamber-of-commerce-capture

Grand Rapids Chamber of Commerce Epic Awards photo credit

Read Full Post »

The CQ Advantage! Cultural Intelligence for REALTORS

Audu Real Estate is pleased to present a brand new CE Marketplace certified course:  The CQ Advantage!  Cultural Intelligence for REALTORS.  Please contact Lola Audu at lola@audurealestate.com for information about booking this course for your company or organization.  The course is certified for 2 Hours of Continuing Education Credit for Michigan real estate agents. (1 Hour Elective, 1 Hour Legal)

Instructor:  Lola Audu

Course Descriptive:  C000482  – available through the CE Marketplace

Certified for 2 Hours of Continuing Education Credit for real estate professionals in the State of Michigan

*Material is also available in two one hour classes certified for 1 credit each.  Course number C000609 and C000610 if you prefer a shorter version of the material.

Click to view/download mini-PDF version of course: Cultural Intelligence Mini Preview

We live in a global village, a multi-contextual mixing bowl of cultures and counter-cultures.  Cultural Intelligence has emerged as a critical form of knowledge, insight and engagement necessary to be competitive across a broad spectrum of client interactions.  Perhaps few professions deal with differences in culture and perspective as frequently as members of the real estate community who are tasked with helping people of every race, tribe, creed and tongue find that unique spot to call home.

We’re pleased to present a unique class which explores the role that Cultural Intelligence can play in helping REALTORS understand how to serve the needs of their clients.  Culture is an entity that morphs and changes.  Simply learning a few ‘so called ‘rules of engagement’ is not adequate preparation for the numerous ways in which culture impacts response patterns, thinking and interactions.  A lack of cultural intelligence can create angst, irritation and loss of otherwise promising business opportunities.

The class draws from Lola Audu’s personal experience of growing up in a cross cultural context within the African continent that included an educational experience where students represented 60 different nationalities.  A term which is sometimes used to describe individuals who regularly navigate the world of multiple cultures is ‘third culture’ kids.  A simple question such as ‘Where is home?’ may be answered in surprisingly nuanced ways.  The Millennial generation is the most diverse generation in America’s history.  It is also the most diverse generation culturally in the entire world.  You may enjoy reading the this article and watching the video below.

While most Americans will not have this level of cultural dissonance or experience, the reality is that in today’s world, a REALTOR’s clients will increasingly have some elements which differ from the traditional norm of the dominant culture.  Are you prepared to serve effectively?

In addition, the course will cover issues of cultural ethnocentrism as well as discussing Fair Housing issues related to the impact of the institution of dominant cultural norms and discrimination in the United Sates.

For booking information:  Lola Audu  – 616-791-0511 or lola@audurealestate.com

To preview other courses visit: http://audurealestate.com/workshops-seminars/

Read Full Post »

Leadership Essentials Capture

The grind of daily life is something that every serious business person experiences and learns to cope with.  Successful entrepreneurs understand that it is important to refuel and recharge to avoid or at least mitigate some of the burnout that accompanies the relentless pace of industry today.

For professionals involved in the real estate industry, the relentless pace of life has also included the stress of dealing with a marketplace that has experienced periods of intense activity and stress due to foreclosures and more recently, extremely low levels of housing inventory.

‘Leadership Essentials’ inspires REALTORS and individuals involved in business to reshape their thinking about the nature of challenge and adversity.  The interactive course utilizes storytelling and principles of Leadership gleaned through navigating the tumultuous world of real estate during one of the most profoundly difficult seasons the real estate industry has ever witnessed.

Lola Audu served as the President of the Grand Rapids Association of REALTORS in 2011 and was elected President of the Women’s Council of REALTORS- Western Michigan Chapter in 2013.  Lola’s personal journey and unique experience profile serve as a backdrop for a deeper conversation about what it means to not just lead, but become a leader who invokes participation through inspiring others to follow and engage in life transforming ways.

To book this course for your real estate brokerage, business or non-profit group, please contact Audu Real Estate at 616-791-0511.  A mini preview of the course can be accessed through downloading the link.

Leadership Essentials Mini Presentation

COMING SOON:  cc: Authentication – The Process of Becoming an Authentic Influencer.  Check back for more details for this course which is scheduled to premier in May – June 2015.

Read Full Post »

We’re pleased to announce the approval of 5 NEW Continuing Education Courses for real estate professionals in the State of Michigan.  The following courses have been CE Certified by the CE Marketplace for the 2015 calendar year.  Real Estate professionals can now take advantage of this ground breaking material while earning educational credits to satisfy licensing requirements.  Book your Continuing Education event today by calling 616-791-0511 or e-mailing: lola@audurealestate.com for availability and booking information.  The course and descriptions are highlighted below including a mini-preview of course content.

Pivotal Real Estate Trends for 2015

Certified for 2 Hours of Continuing Education Credit for Michigan Real Estate Professionals

Instructor:  Lola Audu

Course Descriptive: C000177

Pivotal Real Estate Cover Capture

This class explores 23 pivotal trends that have potential for significant impact within the real estate industry. We will highlight several key areas of opportunity and challenge for real estate professionals. These include developments in the following areas: Government Regulation, Consumer Trends & Behavior, The Housing Market and the changing role of the Real Estate Professional and Technology.  Topics covered include:  International Investment, Global Competition, Rise of Personal Marketing, Housing Market – Implications of Low Inventory Levels, Changing Demographics & Spending Pattern Shifts, Real Estate Professionalism – Code of Excellence, New Association Standards, Technology – Big Data technology, Rise of the iTechnologist, Democratization of Technology, Mobile Technology, Government Regulation – CFPB, Mortgage Regulation, Frank-Dodd Act

Click to Download Mini Preview PDF Pivotal Real Estate Trends for 2015

Click to Download Mini Preview Slideshow Pivotal Real Estate Trends for 2015

Anatomy of a Smart City

Certified for 2 Hours of Continuing Education Credit for Michigan Real Estate professionals

Instructor:  Lola Audu

Anatomy of a Smart City Capture

Course Description: #C000140
A Smart City is one which utilizes digital technologies and smart governance to enhance performance, reduce cost and to more effectively engage actively with its’ citizens. By 2050, the United Nations estimates that 70% of the world’s population will live within city centers and their perimeters. Real estate professionals can play key roles in helping their communities plan and prepare for housing needs and demographic shifts as populations centers shift. This will require an understanding of how the smart communities operate and the need for real estate professionals to have key roles in engaging the citizens and government effectively to spearhead the type of growth which will benefit the interests of private property rights and home ownership.

Click to Download Mini Preview PDFAnatomy of a Smart City: Re-inventing the Future of Community

Click to Download Mini Preview Slideshow Anatomy of a Smart City: Re-inventing the Future of Community

Fair Housing Risk Reduction Strategies

Certified for 3 Hours Legal Continuing Education and Fair Housing

Instructors:  Doretha Ardoin and Lola Audu

Course descriptive: #C000141

Fair Housing Cover Capture

Fair Housing is foundational to the rights and privileges available to people living in the United States.  The history of the Fair Housing Act as well as Civil Rights is covered in the class.  In addition, students will gain an understanding of the the role and responsibility that is involved in providing housing services through sales, property management and counsel in the real estate industry.  Fair Housing covers a number of areas which include:  race, familial status, national origin, sex, religion, age, disability, color, sexual orientation and marital status.  The class will include case law as well as video examples and discussion about a wide variety of situations.  This class promises to broaden your scope of understanding how to avoid costly litigation and provides students with the information and knowledge to offer service across a wide range of potential clients.  Diversity is celebrated as one of the strengths that has enabled America to become a great nation.

Click to Download Mini Preview PDF Fair Housing Risk Reduction Strategies

Click to Download Mini Preview Slideshow Fair Housing – Risk Reduction Strategies

Netiquette:  Social Media Etiquette Savvy for the Millennial Entrepreneur

Certified for 2 Hours of Continuing Education for Michigan Real Estate Professionals (Ethics)

Instructor:  Lola Audu

Course descriptive: #C000056 and C000178

Netiquette Cover Capture

Social Media is woven into the core of life and business in every sector today. Savvy entrepreneurs can utilize this medium to increase their profits, build brand recognition and to find new customers. This is definitely true in the real estate industry where surveys indicate that more consumers are choosing to engage on social media as a way to connect with and choose real estate professionals. Unfortunately, the rules have not always been clearly defined. As a result, real estate professionals may find themselves in legal jeopardy or worse as they strive to navigate a world that seems to blur the boundaries between what is personal vs. professional.

Click to Download Mini Preview PDF Netiquette: Social Media Savvy for the Millennial Entrepreneur

Click to Download Mini Preview Slideshow Netiquette: Social Media Etiquette Savvy for the Millennial Entrepreneur

Placemaking Capture

Instructor:  Lola Audu

Course Descriptive:  C000203  – available through the CE Marketplace

Certified for 1 Hour of Continuing Education Credit for real estate professionals in the State of Michigan

Placemaking: Re-thinking the Nature of Environment examines the role of REALTORS and real estate professionals in facilitating an effective strategy for collaboration with community stakeholders, business leaders and organizations and residents in their local areas.

You may be asking…what is Placemaking?  Well, a concise answer is this:Placemaking creates vibrant spaces through the thoughtful and intentional development of shared communal space. A number of recent studies indicate that when the development and integration of shared communal space is addressed intelligently, there is a direct correlation to a number of benefits including healthier community engagement and interaction as well as enhanced economic growth and opportunities.

The course is designed to educate real estate professionals about the opportunities and responsibilities the industry shares in ensuring that our communities develop in healthy and economically viable ways.

May also be of interest to: Business & Community leaders, Planning and Zoning Boards, Environmental companies, Commercial real estate and lending professionals, Non-profits interested in community development, City planners, Developers

Click to view mini pre-view: Mini Placemaking Version 2

Read Full Post »

For Immediate Release

Contact:           Women’s Council Education Dept.

800-245-8512

Performance Management Network Designation Awarded to Local REALTOR®

Lola Audu ~ 2011 President of the Grand Rapids Association of Realtors®(Chicago, IL—August 4, 2014) Lola Audu, a Audu Real Estate REALTOR®, has been awarded the Performance Management Network Designation by the Women’s Council of REALTORS. The Performance Management Network is a next-generation REALTOR® designation designed from the ground up to deliver the real-world skills, know-how and tools to keep an agent’s business out front and on top of an evolving real estate market.

PMN curriculum is driven by the following topics: negotiating strategies and tactics, networking and referrals, business planning and systems, personal performance management and cultural differences in buying and selling.

About WCR

Women’s Council of REALTORS® is a nationwide community of more than 10,000 real estate professionals who include many of the best and brightest in the business. Women’s Council is an affiliate of the National Association of REALTORS® and is headquartered in Chicago, IL. For more information on Women’s Council, please visit WCR.org.

Mission

We are a network of successful REALTORS®, advancing women as professionals and leaders in business, the industry and the communities we serve.

Read Full Post »

bell bottoms

Editorial Note:  This blog post was first published in 2009 at a time when the real estate industry was facing the worst market that most current practioners had ever witnessed.  Looking back at the sentiments expressed in this blog post brings to mind some of the important lessons that period of challenge created.

*****************

I remember the early 70’s when bell bottom pants were all the rage.  The bigger the flare the better.   Everything was just a tad ‘puffed’ up and that included ‘big hair’ like the Afro. Sometimes, it was difficult to have a sense of how tall a person really was.  Several young men I knew used the cover of bell bottoms to add several inches of height with platform shoes!

Bell bottom pants were also handy for ‘sweeping streets’ clean.  Many kids wore their bell bottoms so long, that the bottoms actually frayed from dragging across the street. But this was deemed better than revealing that you had spindly legs and a short torso. But really…who were you fooling?

Today, that excess almost seems nostalgic.  In fact, bell bottoms are considered vintage wear in some circles. And as for the mile high Afro…well, that was OK until it rained.  If you were unlucky enough to not have a head covering, your Afro disappeared like a poof of smoke!  Now, come to think of it, both bell bottoms and the Afro relied on the cover of ‘fair weather’ conditions.

But like all things in life, change happens.  In the late 70’s and early 80’s, the shift to skin tight stove pipe jeans created unforgiving revelations for everyone apart from those who had almost perfect figures.  It was as though, we had entered into fashions’ version of a period of reckoning.

You see, fair weather has a way of making many things seem alright. Over the past decade, the real estate industry has enjoyed a good deal of it. During the fair weather period, just about anyone was able to get a license and sell at least a couple homes a year… During the fair weather period, real estate brokers and associations welcomed everyone in with open arms; it didn’t matter if you could sell as long as you paid your fees on time. During the fair weather period, just about anyone with breath could get a loan…

But like all things which depend on the unpredictability of fair weather, the day of reckoning has arrived. Short Sales have now replaced the Sure Sale.  A lack of training has revealed an industry that is significantly short on training and follow-through at a time when the market is dictating increased scrutiny and consumers want to look to see what’s underneath your bell bottoms in a manner of speaking.  

And in truth, Bell Bottoms never really covered anything. It was all just temporary.  In the end when you took off your pants and platform shoes, you returned to the real you. Even if that was just at bedtime.

This is the sort of re-adjustment which I think is taking place in the real estate industry today.  We’re being forced to look at ourselves and take stock of our strengths and weaknesses. Stormy conditions are forcing us to take a good hard look at who we’re connected to. Have you found yourself surrounded by fair weather friends? Folks who are all too happy to enjoy the good times with you but are unwilling to buckle down to support the load?  

Or, has your experience been more about the bell bottom covering up stuff that really needs to be dealt with? Things like the fact that you’re not meeting your goals and don’t have a plan in place to make them happen.  This is an opportunity to take stock of what’s really going on professionally and to assess what skills we need to become competent to meet today’s challenges.  Without this sort of honest assessment, all the marketing in the world is doomed for eventual failure in this new era of transparency.

You know, times of challenge are kinda like stove pipe pants that have a way of revealing things that were less noticeable during a more forgiving period.  It’s up to each of us to get in shape!

Read Full Post »

Older Posts »

%d bloggers like this: